📝 Notes

<aside> 🖊️ Insert anything that might be useful while crafting a script and creating an outline for your video

</aside>

🔍 Market research

<aside> 💼 Include everything that can help you decide whether this video is worth making and/or what priority it should get in your production system.

</aside>

• How's this concept doing on YouTube?
• Any videos outperforming relative to their subscriber count? What's special about those videos? What titles / thumbs have they gone with? What's the video actually like? Anything we can use as inspiration from it?
• How "worth it" is this video to make from a stats perspective? That's not the only perspective that matters (obviously) but it's a useful one to know.

🗽 Titles + Thumbnails

• Title ideas
• Thumbnail ideas

Use ThumbsUp to check your title length and thumbnail appearance.

Thumbs Up - Standard

🗺 Concept

<aside> 🖼️ Write down the main concept of the video. What should the flow look like. What’s the reason for making it? What’s the main value that a viewer is going to get after watching this video? All of these will help you craft a better script and will make it easier to film once you get to sit down in front of the camera.

</aside>

✍️ Script

Intro

Upfront Conclusion

Main Body

⛰ Tell the Story